Legal content is YMYL too, which means the same standards that determine whether a health article gets cited in AI answers apply to your writing. This piece breaks down what
Keywords are losing ground to topics. If you've been writing one-off posts on whatever came to mind, this explains why a tighter focus on a specific practice
If you've been putting off video because you weren't sure where to start, this is a current look at what's actually working for attorneys
Cloudflare is arguing that AI agents are a new class of visitor, with a real human behind every query. That reframes the whole GEO question: you're not optimizing
Your publish.law site now works from inside Claude or ChatGPT. Add a credential, publish a note, schedule one for the morning, catch up on what's waiting, all
Research confirms AI cites broadly but only recommends names it associates with a specific topic repeatedly. If your writing covers a little of everything, you're getting mentioned nowhere
AI search tools don't look at your zip code. They look at your bar profile, your reviews, and whether your published results match the places you say you
40% of AI citations drop the brand name entirely and just reference the content. If your writing lives only on a firm site, you may be getting cited without your
Personal posts, bylines, and social content are increasingly what AI systems pull from when building answers, so your name showing up in more places isn't vanity, it'
ChatGPT now pulls Yelp reviews directly into answers about local businesses, and that includes law firms. If someone asks ChatGPT for a lawyer in your city, your Yelp rating may
AI search systems need a clear, consistent version of who you are before they'll cite you confidently. This piece walks through what that means practically: one authoritative hub
Semrush dug into what actually gets a brand cited repeatedly by ChatGPT, and traditional SEO rankings barely correlate. What does: getting mentioned across many independent sources. For you, that means
